Our Work

Run It Right Direct Mail Piece

Enbridge

The Challenge

Enbridge has a wealth of incentives for their commercial and industrial consumers. The options are abundant and the incentives are attractive, but here’s the trick … how do you convince consumers that they can still take advantage of incentives after their capital budget has been spent?

Our Approach

Our DM made it clear and simple. Buildings and budgets aren’t created equal, and neither are the incentives! By cleverly showcasing the options, in all their shapes and sizes, we managed to visually portray the nimbleness of the commercial incentives. After all, it’s not always about the big expenditures. It’s the little things that make a difference, too.

The Results

Consumers got the point. No matter how big, no matter how small, Enbridge’s all-encompassing incentives could do it all. And with Energy Solutions Consultants only a phone call away, there really was every incentive to get in touch and get involved.

Categories: direct-mail.


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